KLAVIYO EDMS & FLOWS

Managed Klaviyo email marketing, overseeing over 40 automated flows such as browse abandonment, abandoned carts and loyalty programs, contributing over $200K in annual revenue. Weekly EDM campaigns, strategically timed, achieved a 55% open rate and 4.5% click rate, generating nearly $228K in the last year. Total annual revenue from Klaviyo for a small label was $431K and rising.